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Abstract/Pitch

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I posted the above picture on my Instagram account in order to reach a wide audience of people that use social media. I used my Instagram account to pitch my question because I knew that my respondents would be able to give their exact opinions without being limited with a yes or no response through commenting. All of the responses I received were pretty expected because advertising as an industry really has grown and changed due to technology such as social media. I am planning on arguing that the changes in the advertising industry have been a positive change for the future. However, I will have to research the opposing side of this argument because I know many people are skeptical about what these new innovations will do to advertising. I believe that there will always be advertising, it may just be different than how we currently know it.

Research Questions

1.      Have the increasing innovations in technology impacted the advertising industry in a way that there is a foreseeable successful future? Technology has greatly impacted the advertising industry. Social media has become a great marketing/advertising tool that millions of people use daily Yes, there is less need for print advertising, and digital advertising is much easier social media has also allowed advertising to reach more people than ever I think that increasing innovations in technology that there is a foreseeable successful future because more technology can come out to help marketing and advertising teams reach broader audiences  2.      Has the increase in apps relating to the finance industry changed the way that banks run and their membership? Yes, apps like Venmo have changed the finance industry. People are more likely to use Venmo instead of writing checks. Venmo is extremely convenient. In additi...

Unit 1 Reflection

Attached is the reflection for Unit 1. 

Unit 1 Portfolio

Overarching Question for Topic 1: How does technology impact my daily life in the industries I learn about and take part in? Source 1 In  From Pencils to Pixels  by Dennis Baron, the author addresses the shift in writing technology from as early as written speech to today and the future with the computer. Additionally, the author speaks about the backlash that occurs from people once a new form of technology is accepted. This was done to show that people aren’t only against the shift to a more digital form of writing as people were not content with the invention of the telephone. When describing this Baron states, “Morse refused Bell’s offer to sell him the rights to the telephone patent. He was convinced that no one would want the telephone because it was unable to provide any permanent record of a conversation,” (Baron).  Furthermore, Baron spoke of “stages” of how literacy technologies go to the public. It starts with only being available to a small number...

Free Writes Unit 1

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This free write was meaningful to me because I have a passion in being a leader. From a very young age I was taught not to be a follower and what it meant to be a leader. Additionally, I have always been told that I have leadership qualities that I should always remember when going through life. I have always been the one to take on leadership roles whether in school or on sport teams I have taken part in. I think this is something that I am good at and take pride in. Not many people are able to recognize themselves as being a leader, but I am proud to know that I am good at being a leader and not following the rest of the crowd.

Unit 1 Draft

http://www.english.illinois.edu/-people-/faculty/debaron/essays/pencils.htm In From Pencils to Pixels by Dennis Baron, the author addresses the shift in writing technology from as early as written speech to today and the future with the computer. Additionally, the author speaks about the backlash that occurs from people once a new form of technology is accepted. This was done to show that people aren’t only against the shift to a more digital form of writing as people were not content with the invention of the telephone. When describing this Baron states, “Morse refused Bell’s offer to sell him the rights to the telephone patent. He was convinced that no one would want the telephone because it was unable to provide any permanent record of a conversation,” (Baron).             Furthermore, Baron spoke of “stages” of how literacy technologies go to the public. It starts with only being available to a small numbe...